Best Apps for Business – Small Business Marketing Strategy

If you have a local businessmarketonline and are looking for a small business marketing strategy that works, then you need to invest in the best apps for business advertising. Business apps are fast becoming the new search engine for mobile and tablet searches and taking advantage of this technology is now affordable for small businesses.

Small Business Marketing Strategy

Marketing is generally one of the most costly elements to any small business, but a vital for growth. Traditional marketing strategies such as flyers and postcards can work extremely well, but as more and more people rely on their mobile phones for instant information and become more accustomed to instant gratification when searching for information; this is the ideal way to promote. Email marketing is estimated to have only a 4% open and read rate, so 96% of the cost of email marketing is wasted. Mobile marketing has a 97% open and read rate and is also located on your local clients mobiles which they carry with them all day long.

One of the greatest advantages of mobile marketing is the ability to reach people instantly. With push notifications, you can send out a daily special and as the largest percentage of notifications are read within an hour of being sent. This means you can bring the clients through the door minutes after sending out your notification.

No other marketing tool, with the exception of Google maps, gives you such a geographically targeted audience for your small business marketing strategy. When making use of both these new technologies, you can dominate your market as well as ensure that you only make use of permission based marketing.

What are the Best Apps for Business

Making use of interactive apps for your business marketing will ensure that your customers come back for more. Some of the best features included in the apps are reward programs that offer free deals after a certain number of purchases or discounts for loyal customers. A one touch contact button means ease of use and making use of GPS functions means being able to offer fun interactive offers to those who venture within a radius of your shop.

Your app should also include unlimited notifications so that you can offer as many specials to as many local residents as you would like to without having to incur additional costs. The best apps for business should involve a single setup and development fee with a low maintenance and support monthly cost. Until recently small businesses may have found the price-tag of five to fifteen thousand dollars far beyond their reach for development costs, and fortunately, this is not longer necessary. For an initial investment of around $1500 for development and less than $40 a month service fee, you can have unlimited notifications.


The New York Times stated that mobile marketing is the most powerful media ever invented and now is the time to take advantage of it and grow your business. You can start marketing your business to local residents and can begin to see results within your very first notification submission. As a small business marketing strategy the investment you make in the best apps for business means spending less and reaching more clients who want your services and products.

For a free mock up app for your business and a chance to see what your app will look like as well as what it can do for your local business, visit [] and request your very own free mock up app.

Our team will build your app or show you how you can build it yourself for more savings. We are making it affordable for you to put your business in the pockets of all your local residents. Visit Business Apps Marketing [] for your free mock up and a chance to see how you can increase repeat customers and increase the number of people who walk through your door.

Many business owners operate under the false assumption that marketing consultants are only affordable for larger companies. In truth, there are many benefits to hiring a small business marketing consultant, as outlined below.

What Marketing Consultants Do

First, here’s a look at just what a consultant does for organizations:

Overall company evaluation. It’s hard for new business owners to evaluate their young organizations. A consultant can pull from years of business experience to assess the weaknesses and strengths of a fledgling business.

Strategic planning. Consultants must have:

1. A strong educational record in business.

2. Extensive experience as a business leader.

3. Exceptional understanding of how business trends work.

These features allow marketing planners to provide suggestions on how a business can succeed. After learning about an organization and identifying major opportunities and obstacles, a small business marketing consultant should be able to create a strategic plan to lead the firm to success.

Marketing design. Chances are your small business marketing consultant can write excellent ad copy to draw in new customers. Beyond designing small business marketing strategies, consultants can construct complete marketing campaigns. From graphic design to copywriting and editing, a small business consultant can wear many different hats while helping your business succeed.

Project and process management. The consulting lifestyle appeals to many leaders in the corporate world. Indeed, most small business consultants are top business performers who have decided to shift to a different way of life. This means consultants usually have project management and process design skills, which they can employ to improve your business’s performance.

How Small Companies Benefit

Let’s explore the benefits of hiring such consultants:

A fresh perspective. Contracting with a consultant as one of your marketing strategies will bring you an unbiased, fresh perspective. Internal conflicts and ongoing office politics can limit one’s vision. Outside consultants are free of preconceived ideas about your business, so they can provide a fresh perspective.

High-quality help. As mentioned earlier, most business consultants have transitioned to consultancy from a star-studded business career. In other words, you’ll likely receive top-shelf advice from your consultant – and for less than the cost of a single employee.

Peace of mind. Partnering with a marketing contractor can help you feel calm and confident about the future of your business. With peace of mind, you can better focus on your organization’s core offerings and drawing in new business.

Cost and time efficiency. You get great bang for your buck when you hire a marketing contactor. Since most marketing strategy planning consultants charge hourly rates, you avoid paying employee-related taxes by hiring them. Moreover, consultants are experienced, versatile professionals capable of handling everything from social media to long-term strategic planning. Rather than bringing in a new crew of writers, marketers, project managers and designers, you can pay a trusted advisor on an as-needed basis. Hiring a small business marketing consultant maximizes cost-efficiency.

Clearly, there are multiple benefits to partnering with a small business marketing consultant. From creating comprehensive small business marketing strategies to performing overall business check-ups, marketing consultants can help your company shine.

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